Event Details
Date: Saturday, April 10, 2027
Location: Town Brewing , 800 Grandin Road, Charlotte
2027 Expected Attendance: 400+ participants
2026 Stats: 300 participants, 350+ attendees
Why Sponsor?
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Meaningful Visibility — Recognition before, during, and after the event through promotions, participant engagement, and on-site activations.
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Community Connection — Direct engagement with residents, families, small businesses, and community leaders.
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Brand Alignment — Position your organization alongside health, wellness, community connection, and neighborhood vitality.
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Community Trust — Build a stronger local presence by investing in a growing event with expanding reach and impact.
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Purpose-Driven Partnership — Go beyond logo placement by helping create healthier, more connected, and more vibrant neighborhoods.
Our Target Audience
- Participants from across Charlotte, with strong connections to the Historic West End
- Family-friendly event welcoming runners, walkers, skaters, and neighborhood residents
- Promotes health, wellness, and active community engagement
- Connects sponsors directly with residents, families, small businesses, and community leaders
- Thousands reached through social media, email, and community promotion
Sponsorship Opportunities
We offer these sponsorship packages:
Diamond Sponsor – $10,000:
- Naming rights (Five Points 5K presented by…)
- Sponsor recognition from emcee
- Branded photowall
- Opportunity to make opening remarks
- 5 free registrations and discount code ($5 off) up to 25 uses
- Community newsletter feature – 1 page
- Feature on 5PCC official website
- Largest logo placement on t-shirt and logo on medal lanyard
- Full physical banner at event
- Your branded materials in attendee welcome bags
- Exhibition booth for your sales and marketing activities
- Social Good Marketplace – a curated post-event email featuring your products/services
Platinum Sponsor – $5,000:
- Sponsor recognition from emcee
- 3 free registrations and discount code ($5 off) up to 10 uses
- Community newsletter feature – half page
- Feature on 5PCC official website
- Logo placement on t-shirt
- Half physical banner at event
- Your branded materials in attendee welcome bags
- Exhibition booth for your sales and marketing activities
- Social Good Marketplace – a curated post-event email featuring your products/services
Gold Sponsor – $3,000:
- Sponsor recognition from emcee
- 1 free registration and discount code ($5 off) up to 5 uses
- Community newsletter feature – quarter page
- Feature on 5PCC official website
- Logo placement on t-shirt
- Logo on physical banner at event
- Your branded materials in attendee welcome bags
- Exhibition booth for your sales and marketing activities
Silver Sponsor – $2,000:
- Sponsor recognition from emcee
- Community newsletter feature – logo
- Feature on 5PCC official website
- Logo placement on t-shirt
- Logo on physical banner at event
- Your branded materials in attendee welcome bags
- Exhibition booth for your sales and marketing activities
Bronze Sponsor – $1,000:
- Sponsor recognition from emcee
- Community newsletter feature – logo
- Logo placement on t-shirt
- Logo on physical banner at event
- Your branded materials in attendee welcome bags
Friend of Five Points – $500:
- Community newsletter feature – logo
- Logo placement on t-shirt
- Logo on physical banner at event
- Your branded materials in attendee welcome bags
In-Kind Donations:
If your company would like to donate a product or services, please contact us. You/Your company will receive recognition in the race packet.
Prize Donations:
We would gratefully accept any merchandise or gift certificates that can be given as race prizes.
Five Points Community Collaborative is a non-profit organization with a 501(c)(3) tax-exempt status. All Donation are Tax Deductible.
Sponsor deadline November 1, 2026
| Diamond $10,000 | Platinum $5,000 |
Gold $3,000 |
Silver $2,000 |
Bronze $1,000 |
Friend $500 |
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| Naming Rights, Branded Photowall, and Opportunity to Make Opening Remarks | X | |||||
| Sponsor Recognition from Emcee | X | X | X | X | X | |
| Free Registration(s) & Custom Discount Code ($5 off) | 5 Free + Discount Code (up to 25 uses) | 3 Free + Discount Code (up to 10 uses) | 1 Free + Discount Code (up to 5 uses) | |||
| Community Newsletter Feature | One Page | Half Page | Quarter Page | Logo | Logo | Logo |
| Feature on 5PCC Website | X | X | X | X | ||
| Onsite Logo & Branding Placement | Largest Logo Placement on T-shirt & Logo Placement on Medal Lanyards | X | X | X | X | X |
| Physical Banner – Event Signage | Full | Half | Logo | Logo | Logo | Logo |
| Your Branded Materials in Attendee Welcome Bags | X | X | X | X | X | X |
| Exhibition Booth | X | X | X | X | X | X |
| Social Good Marketplace (post-event email) | X | X |
